This sign was made in 1900s and is from Lille. Showing all of its age.Cure the rust and it will last another century. Bapaume is a town way to the south. This street is likely to commemorate the Battle of Bapaume during the Franco-Prussian War. It predates the two battles during WWI. Lille was heavily shelled during WWI. The damage top left may be shrapnel damage.